

Naming is based on the principles of marketing. It is not based on the principles of trademark and trade name law.
Yet legal factors also play an important part in the naming process. It is no secret that trademark and trade name laws impose limitations on the choice and use of a name. But in our line of business we are more interested in the possibilities offered by trademark law. Both explicitly and implicitly.
The most obvious searches are:
The registration process is initiated once all of the relevant searches have been completed.
Zigila offers optimal integration of these marketing and legal aspects. Your contact persons have extensive marketing and legal experience and are able to analyse the situation and provide you with the relevant information.
Zigila is able to coordinate every aspect of the legal research and registration process as an independent advisor. This guarantees objective and professional research that our clients can have complete faith in. Searches and registrations can be arranged worldwide.
We work with the trademark agencies : Knijff Trademark Attornies in Weesp and Novagraaf in Amsterdam. Naturally you yourself are also welcome to appoint a trademark agency to carry out these searches for you.
As far as we are concerned an assignment has only been completed once all of the legal preconditions have been met!
Zigila transfers all rights to the final name to the client. This ensures that there are no unpleasant financial surprises further down the line.
For more information about Shield Mark and Knijff click on Network.