Who is who at Zigila?

Clients deal exclusively with our most experienced and senior staff. This guarantees an effective and efficient process and ensures that presentations can be delivered at boardroom level.

The following people play a key role in every naming process.

GENERAL AND PROJECT MANAGAMENT

Geldolph Heyning (1958) Managing Partner

Marketing and Economics CDT and LSE London, UK, Dutch and International Law, University of Amsterdam and Freie Universität Berlin, postgraduate course in Brand Management University of Groningen.

More than twenty years’ international experience in the field of corporate marketing and strategy (based in London, Berlin and Milan). Managing Director of Zigila since 1998. Guest lecturer (naming and strategy) at the University of Groningen and the Academy for Management in Groningen.

Joachim ter Haar (1967) Managing Partner

Dutch law, Leiden University.

Years of International experience in the field of fast moving consumer goods (marketing and branding). Prior to joining Zigila served as International Brand Director for Bols Royal Distilleries/Remy Cointreau (Greece and Germany) and Client Service Director for  TBWA/Neboko Campaign. Became a director of Zigila in 2002.

CREATIVE MANAGEMENT

Robert Jan Heyning (1957) Creative Director and Partner

More than 22 years' experience of devising brand names. Began his career at the Markgraaf trademark agency (now Novagraaf) and went on to work as Creative Director at H.O.B. and Globrands. Guest lecturer at Ichtus University Rotterdam, Hanze University Groningen and Leiden University.  Founded Zigila (The NameWorks) in 1992.